Residential buying and investment agency, London Central Portfolio, has launched stylish furniture packages for its buy-to-let investor clients, in order to help increase their chances of letting quickly to tenants and maximising rental returns in what has become a hugely competitive market over recent months.
Created and styled by London Central Portfolio’s professional in-house interior design team, the furniture packages offer a cost-effective alternative to furnishing a rental property with an interior designer. From initial design proposals and project management to delivery and installation, neither luxury nor style is compromised, saving landlords thousands of pounds on delivering sophisticated presentation.
There are three packages to choose from to cater to all property types, with prices starting from £7,270. The ‘Signature’ package offers a bold, vibrant design using rich textures and materials to create a sophisticated London look with an added homely touch. The ‘Classic’ package provides rich colour
tones and finishes combined with timeless ivory to create an opulent relaxed interior. Whilst the ‘Contemporary’ packages deliver a simple yet elegant look using low furniture with smooth geometric silhouettes and straight lines, as well as the addition of colour and texture through soft furnishings.
London Central Portfolio believe a higher rental figure is one of the key advantages for their buy-to-let investors. For example, a two-bed rental apartment in Mayfair could increase its annual rental income by as much as 20% if it offers high quality furnishings.
Other benefits include saving money through a longer interior lifespan due to the durable materials and accessories used, minimised void periods, and a design from a qualified interior designer that is a fraction of the cost of retaining a professional directly. Furniture packages are also a much quicker and easier way of designing a rental home as everything is organised by a professional with everything delivered in one go, saving landlords valuable time.
Andrew Weir, CEO at London Central Portfolio commented: “It’s a landlord’s market now as tenant demand has soared over recent months. Our recent ‘Prime London Lettings Report: Year Review’ found that last year saw the return of the international tenant, similar to levels seen pre-pandemic which is helping to drive demand. High net worth students, who look for turnkey apartments to move into, represented the largest number of new tenants at 32% whilst Asia-Pacific increased slightly from 15% in 2021 to 21% in 2022. Other findings include that new tenants from the technology sector has nearly tripled to 17% in 2022 compared with only 6% in 2021, whilst tenants in the financial sector represented the largest proportion of new move-ins at 28%.
“With such strong demand it is vital that investors are offering tenants and corporate relocations high quality homes to stand out in a crowded rental market. Something that is kitted out with luxury furniture and home accessories in a design where each room compliments each other will always attract the right attention quickly. As our furniture packages are specifically designed for the rental market with durability in mind, they can help enhance our clients’ investment substantially.”
