Estate agency network Fine & Country has announced plans to expand into at least five new international markets during 2026, marking what the company describes as an acceleration of its cross-border growth strategy.
The network, which has operated in the UK residential sector for 25 years, has appointed Jonathan Handford as a consultant to lead the international expansion effort. Handford previously served as Interim Managing Director during the maternity leave of Managing Director Nicky Stevenson.
Operational appointments
The company has created a new role of International Onboarding Manager, appointing Tara O’Donovan to the position. O’Donovan, who has previously worked with Fine & Country, will oversee the onboarding process for international licensees, implementing a structured programme aimed at maintaining consistency across the network.
Nicky Stevenson, Managing Director of Fine & Country, stated: “International expansion has always been part of Fine & Country’s DNA, but 2026 will mark a step change in our ambitions. Our goal is to expand into at least five additional premium international markets during the year, making cross-border growth a clear strategic priority.”
Market rationale
Fine & Country cited increasing demand from high-net-worth clients with cross-border property interests as a driver for the expansion. The company said the move is intended to create additional referral opportunities within its licensee network.
The estate agency operates on a franchise model across multiple countries. The company did not specify which markets it is targeting for expansion or provide details on the investment required for the international push.
The expansion comes as UK estate agencies face a domestic market affected by higher interest rates and affordability constraints, with some firms looking to international markets to diversify revenue streams.
