Milton Keynes’ new rental community The Almere
A pioneering new rental community for Milton Keynes, The Almere, is a collection of 294 rental apartments built across two buildings with neighbourhood and outstanding service experience at its core.
‘All about the community’, The Almere prides themselves on making living easy for their residents. With residents set to move this month, the exciting new community boasts co-working, communal and event spaces within the building. The ground floor ‘Gathering Place’ is bookable to the local community and to residents, whilst upstairs on the 11th floor sits an amenity space for residents, where part will be for co-working, roof terraces to hang out, barbeques and yoga classes. Additionally, there will also be a fitted kitchen and dining area which can be closed off for a private dining experience.
With community at its heart, The Almere aims to build relationships and work collaboratively with local businesses to guide residents to the best spots and products in town. The Almere’s new Neighbourhood Hero initiative has handpicked local, and predominantly independent businesses to connect residents with the true value of living in Milton Keynes, highlighting all that there is to offer.
With the recent COVID-19 pandemic having had such an impact on small, independent businesses it’s key to get people back out there and supporting locally. The Neighbourhood Hero initiative is a fantastic example of this, helping businesses to thrive and regain their position within the economy. Current Heroes include Bogota Coffee Co; DeRoka; Fuuudgelife; Suds; Sweat Studios; Doorstep Cocktails; Mollys Pantry; Pup Club; Headonist Hair and Beauty; and Moxy Hotel.
Benefits of the scheme include:
- Feature on The Almere website, with regular spotlights and tags on social media channels
- Exposure to over 600+ residents, and the ability to send offers and deals to them, without incurring any marketing costs
- Welcomed as a core part of the community, allowing the businesses to use the communal spaces to hold pop-up events for residents and the local community
- Include collateral in the ‘move in packs’ for new residents, for free
- Invited to all community events at The Almere, and work together on collaborative event activations
Community Manager, Holly Birmingham explains, “Community is so important to us at The Almere – it is all about meaningful connections both within our own four walls and the wider neighbourhood. At The Almere, we aren’t just a building, we are a new community in the heart of Milton Keynes. We want to support the brilliant local businesses around us, create lasting relationships and of course, show our residents the best our town has to offer.”
The new scheme offers an exciting experience for local businesses to work on an exclusive basis with the upcoming, Milton Keynes hotspot, offer discounts to residents and in turn help show the rest of the UK what Milton Keynes has to offer!