A new AI-powered prospecting platform has launched targeting estate agents, using automated voice calls to contact homeowners from existing agency databases to identify potential property sellers.
Estate Agents.ai uses AI-generated voice technology to contact former applicants, historic enquiries and dormant contacts to determine whether they may be considering a move within the next six months. The platform automates outbound prospecting by contacting large volumes of database contacts and filtering responses before passing leads to branch teams.
According to the company, the system is capable of holding natural-language conversations designed to replicate routine agent follow-up calls. The platform responds dynamically during calls, handling objections and adapting conversations based on homeowner responses.
Database management focus
The platform is targeted at agencies with large legacy databases where historic contacts may not have been actively followed up. Tom Lodge of Estate Agents.ai said: “Most estate agencies are sitting on a goldmine of data but simply don’t have the time or resources to work through it effectively. Our AI doesn’t just dial numbers—it has meaningful conversations, understands intent, and identifies genuine sellers.”
The launch comes amid growing adoption of AI tools across the property sector, particularly in lead generation, administration and customer communication. The trend follows broader changes in the industry, including recent calls for mandatory estate agent qualifications to professionalise the sector.
Estate Agents.ai says the system has been developed specifically for estate agency use, with conversation flows designed around common prospecting and valuation enquiries. The company says the technology enables agencies to contact larger volumes of database leads without increasing headcount.
Early adoption results
According to Estate Agents.ai, early users of the platform have reported increases in valuation appointments generated from historic databases and previously inactive contacts. Lodge added: “We are here to turn 1,000 cold leads in to 30 hot leads of people who are looking to sell in the next six months. We aren’t here to take peoples jobs, we are here to save them the time in calling the 970 phone calls.”
The technology represents part of a broader shift towards automation in property services, as agencies seek to improve efficiency amid market pressures. The platform’s focus on existing databases contrasts with traditional lead generation methods that typically rely on new enquiries or external marketing.
