Private property network Oskar has rebranded as Oskar Prime after the value of listings shared through the platform approached £4bn, the company announced on 24 August.
The platform, which allows estate agents, buying agents and brokers to privately share property listings and retained searches above £2m, currently has £3.97bn of homes listed and £3.12bn of active buyer searches.
Network expansion
Launched in early 2024 by former buying agent Caspar Harvard-Walls, the platform has grown to 479 agents representing 229 companies. Initially focused on prime central London, the network is now used across the prime and super-prime residential markets.
Harvard-Walls said: “When we launched Oskar just over two years ago, the priority was to build something genuinely useful for agents and to prove there was demand for a more private and collaborative way of sharing property and buyer requirements. To now have 479 agents across 229 companies, almost £4bn of property listed and more than £3.1bn of active searches is a significant milestone for us.”
Off-market property transactions
The platform provides a private environment for agents to share listings and buyer requirements, including properties not being marketed publicly. Harvard-Walls noted that some properties in the prime market never reach the open market, while agents often know of buyers whose requirements are not publicly visible.
The rebrand comes as the property industry continues to navigate common challenges in property transactions, with agents seeking more efficient ways to connect buyers and sellers. Unlike public platforms, the network operates on a members-only basis, similar to how industry professionals work to protect clients through private channels.
Membership of Oskar Prime remains free and is open to estate agents, buying agents and brokers operating in the prime property sector.
