The rapid adoption of virtual property tours indicates that they could become the norm for realtors within the next five years. Virtual tours allow potential buyers to view a property from just about anywhere, at any time. This is a huge advantage for those relocating from a different city, or a different country, as they remove time limitations, schedules and reliance on realtor availability.
Virtual Experiences are Dominating Multiple Sectors
Although virtual experiences are transforming real estate, they are also radically changing other sectors for the better. In retail, people have the chance to try on clothes digitally, which helps to provide a sense of fit, style and appearance. Technology like this tends to leverage AI, AR and 3D modelling to offer a realistic and satisfying shopping experience. Some virtual fitting rooms use AI algorithms and 3D models to replicate the user as a digital avatar, helping to show how different fabrics drape, stretch and fall.
Another example would be the casino and entertainment sector. With advancements in AR and 3D modelling, casino titles, like the Spin Till You Win Roulette table game can provide a much more realistic experience. By using 3D modelling, it’s possible to replicate a traditional roulette wheel, with intuitive graphics and cutting-edge technology. Even the ball follows the rules of physics, making every interaction as authentic as possible. By adopting a digital format, it’s also possible to include more features such as multipliers, enhancing the experience even more for gamers across the globe.
Examples like this just go to show how virtual experiences are becoming the norm, a possibility explored in more detail by The Drum, so it’s not surprising to see that the property market is following suit.
Exploring the Explosive Growth of Virtual Tours
Immersive 360-degree tours give buyers the chance to explore properties remotely, offering an interactive experience without compromise. Lighthouse Visuals explores the benefits of this trend in more detail in an article on their site. The surge in popularity can be put down to numerous factors, including time-saving, convenience and global reach. Virtual tours have also become more sophisticated, with augmented reality features and agent interaction happening in real time. This shift looks like it could be a lasting trend, as both buyers, sellers and real estate agents realise how much flexibility and efficiency tours like this have to offer.
As time goes on, it seems that virtual property tours are going to be a fundamental tool. Virtual tours can also showcase properties in much greater detail, allowing a buyer to explore different rooms while viewing floor plans in detail. This helps viewers to get a good sense of the space while helping to build a stronger and more emotional connection with the property.
It’s not just property tours that are benefiting the real estate sector either. AR visualisation has a huge part to play beyond property sales. Apps from major decorating brands now allow you to point your phone at a wall, and instantly see it in a range of different colours. You also have furniture apps, which benefit interior decorators. You can use AR and VR to virtually place a sofa into a room or to see how much room a coffee table is going to take up.
Things like this benefit people who flip homes and landlords who manage multiple properties at once, showing how much of a part virtual reality is going to have on the sector as we move into a new digital era.
